We all know that earthshaking events are taking place on a daily basis. The world is shrinking through technology, while at the same time the changes that its inhabitants are experiencing are accelerating. Nowhere is this more apparent than when we consider global issues that affect business. What trends are emerging in the business world and how are we to analyze and make use of them? Additionally, what form of business and business models will emerge as most successful? And remember, the number one business rule is documentation, documentation and more documentation. Transparency in reporting processes equate to ethical corporate and social responsibility.

Here are three major issues and perspectives on their evolution in the area of business:

The Impact of Slowing Economic Growth

Right now the slowing economy in the Unites States is causing a ripple effect throughout the world. The main causes of this slowdown are the current housing crisis, high energy costs and the over extension of consumer debt. The major effect being felt from this crisis is that people are losing their jobs and new job creation is not keeping pace with unemployment. When this happens, interest in starting and owning businesses begins to increase. The right kind of business to own in such an environment is a franchise business that deals with essentials that consumers cannot do without. Why a franchise? Because it provides the investor with a chance to use readymade experience that he would otherwise have to acquire on his own and valuable market recognition that would otherwise take years to build. A good example of this kind of franchise is the dry cleaning business.

The Changing Face of Family Units

In today’s economic times and in most families both parents have to work. This results in families changing the way they structure their time. Many modern families have breadwinners that work flex schedules, work from many locations, and have to do a lot of traveling or even relocate several times. Such a climate poses major problems for child care. Fathers and mothers have to find businesses that will take care of their children while they attend to the demands of their positions. This trend demonstrates yet another one of those global issues that affect business that can be solved most effectively by franchising. There are many good child care franchises out there. By making the investment into one of them the buyer eliminates the problems with higher insurance costs and poor business models.

The Challenges of An Aging Population

In the United States it is the graying of the so called “baby boomers” created after the Second World War; In Germany the death rate has not kept pace with the birth rate for more than twenty years; they have to outsource for jobs from India. In Russia the population has been declining steadily over the past ten years.

All of these trends point to the need for businesses that support aging and engage in outsourcing employment. This is a niche which is especially suited to global franchising. Perfect examples are nursing home franchises and temp agencies.

These are just some of the global issues that affect business now and into the future that can be most effectively handled by global franchising efforts.

Edward Dean is an accomplished website developer and author. To learn more about Edward Dean visit Edward Dean for current articles and discussions.
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